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ABOUT CE

About Creative Executions

Asif Nicky, a distinguished name in Pakistan’s entertainment industry with over fifteen years of excellence, founded Creative Executions with a clear vision — to turn imagination into reality. Guided by the philosophy of being truly “inimitable,” the company continues to redefine creativity and execution standards across the entertainment landscape.

Services:

With the tagline “Imagination to Reality,” Creative Executions provides complete entertainment solutions under one banner. The company not only ensures that targets are achieved with excellence, but also creates opportunities where clients become the direct beneficiaries.

Event Management

Managing an event — though considered a basic task by many — is one of the most challenging responsibilities. Whether it is a corporate gathering, a televised program, a product launch, a musical evening, or a fashion presentation, ensuring flawless execution requires skill, vision, and precision. It is never easy to understand the true expectations and deliver a complete experience on the same day and time while coordinating every element single-handedly.
At Creative Executions, we transform this challenge into a seamless and enjoyable experience. We bring ideas to life where vision meets reality—effectively, creatively, and cost-efficiently. Our comprehensive event management services cover a wide spectrum, including:

PR & Media Management:

Big event? Everything is aligned and the efforts will surely be appreciated by the guests — but why limit it to only the targeted guest list? Why not make it news? Yes, at Creative Executions, we turn your happenings into the talk of the town. Whether it’s a product or brand launch, a fashion show, or any other entertainment event, CE will facilitate and create strategies for your PR & Media management.

Celebrities & Artist management

One of the most unique parts of any event is coordinating and handling artists and celebrities. They need to be on time and deliver what has been committed. To achieve this, requirements from both sides must be aligned, ensuring a mutually agreed delivery.

Broadcast solutions

Three magical words: Lights, Camera, Action — and suddenly, thanks to this vast, informative, and unstoppable virtual world, everyone knows what they mean and may even have a basic idea of the process. It looks so easy — but a real professional knows that saying these magical words is one of the most daring responsibilities in the real world.

Whether it’s an ad film, a movie, or any broadcast package, several days of creative brainstorming, planning, and the targeted output of multiple teams working simultaneously are essential to deliver a final, impactful visual.

Creative Executions provides complete professional resources for all your pre- and post-production requirements under the following categories:

  • Outdoor and Studio-Based Entertainment Programs

  • Fashion Magazine Programs

  • Live Event/Show Productions

  • Music Videos

  • Documentaries (Corporate – Marketing – Social – Nature – Informative)

  • Ad Films

  • Game Shows & Award Shows

Content developments

Content always plays a pivotal role in opening the road of execution toward the set target, but sometimes unexpected gaffes on the ground require significant effort to tackle, which can result in delays, while undesirable damages must be controlled.
Here at CE, we provide content that is easy to absorb and simple, yet the creative execution of the project leads the impossible toward possibilities.

Asif Nicky portfolio

Asif Nicky’s journey in the entertainment and show business industry began in 2001. He served in senior positions for multiple organizations until 2010 in Karachi, Pakistan. A successful string of numerous multipurpose programs in fashion, events, PR & media management companies, television channels, and advertising agencies led him to become an award-winning producer at TVONE in the category of “Best Fashion Magazine Show.” He has been closely associated with some of the most renowned and successful projects in Pakistan, including three Lux Style Awards, and has also been serving as an artist manager for Coke Studio for the past three seasons, in addition to managing the band STRINGS for five years.
During these years, hardcore experience extracted from this multi-dimensional entertainment industry has not only amplified his enthusiasm for delivering higher production values cost-effectively, but has also helped him identify the true needs of what and how while utilizing resources in the right direction, single-handedly.
With the aptitude for handling different genres in the entertainment and showbiz sphere, he has successfully delivered a wide range of specially designed multipurpose activities, shows, and programs to cater to ground, home, or targeted audiences — with all the essential ingredients for a perfect entertainment recipe.

Asif Nicky's Journey

Asif Nicky's remarkable journey in the entertainment and showbiz industry began in 2001. Over the next decade, he took on senior roles across multiple prestigious organizations in Karachi, Pakistan, contributing significantly to Fashion, Events, PR & Media Management firms, top TV channels, and leading advertising agencies.
His portfolio reflects a consistent streak of success across versatile event formats and media productions. As an award-winning producer at TVONE, he earned recognition in the Best Fashion Magazine Show category. ANK has also been closely associated with some of Pakistan’s most iconic entertainment projects, including three Lux Style Awards (2003, 2004, and 2008).
His expertise and credibility in artist management remain unmatched—having served as Artist Manager for Coke Studio for Seasons 7, 8, and 9, and successfully managing the legendary band Strings for five years.

Experience & Expertise

Over the years, Asif Nicky has developed deep, hands-on expertise across the multi-dimensional entertainment ecosystem. This experience sharpened his ability to:
His command over various genres of entertainment enables him to conceptualize and execute a dynamic range of high-impact programs, stage shows, media formats, and tailored audience-focused experiences.

Creative Vision & Execution Excellence

With an instinctive understanding of audience psychology and entertainment dynamics, ANK excels in crafting engagement-rich experiences for on-ground, broadcast, and targeted platforms. His approach blends creativity with discipline—ensuring every project carries:
ANK continues to redefine execution standards in Pakistan’s entertainment industry by transforming concepts into memorable, high-quality experiences—delivering entertainment that resonates, inspires, and stands the test of time.

Artist & Entertainment Show Producer & Director

In the vibrant realm of Pakistan’s Entertainment Industry, one name shines brightly: Asif Nicky. Since 2001, Asif Nicky has been synonymous with innovation, creativity, and unparalleled expertise, carving a niche as a visionary leader in the Music, Entertainment, and Showbiz sector.
Cat Walks

80%

TV Shows

65%

Music Shows

72%

Clients

Valuable Clients

Brands We Worked For
Artists

Artists Management

By Creative Executions & Asif Nicky
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